Quicksilver Scientific® CMO wins category in Denver Business Journal’s C-Suite Awards
Louisville, Colo. (September 5, 2019) – Health & wellness juggernaut Quicksilver Scientific is one of the region’s fastest growing companies, and now its Chief Marketing Officer, Linda Nielander, has been recognized as the winner of Denver Business Journal’s C-Suite Awards in the CMO category. Denver Business Journal’s C-Suite Awards honor outstanding C-Level Executives for their invaluable contributions to the Denver Region.
“Linda is an innovative leader and brings a team mentality to every project. She is a vital member of the Quicksilver Scientific C-Suite, and we have seen significant growth in the time since she has joined the company,” said Jason Dyer, President, Quicksilver Scientific.
“I don’t think any of us go to work every day expecting to get an award out of it, so this really is an unexpected surprise,” Nielander said. “It is an honor to be recognized as the winner of the CMO category in Denver Business Journal’s C-Suite Awards and to be included in a group of outstanding business leaders in our region.”
As CMO of Quicksilver Scientific, Nielander has been a part of the team that has grown the company exponentially. Since Nielander joined Quicksilver Scientific in June 2017, revenues at the company have increased 800%. Today, the company employs a staff of nearly 100 and is currently moving into a new 60,000 sq. ft. facility in Louisville. Last month, Quicksilver Scientific ranked #652 on the 2019 Inc. 5000, coming in #3 among Boulder-metro fastest growing companies.
Nielander has led a successful launch for Quicksilver Scientific into the consumer market – growing sales from less than $500,000 when she started in 2017 to over $1.5 million in a 20-month time period. She has been a key member of the management team – doubling Quicksilver Scientific’s overall business each year for the past two years. She has negotiated and finalized contracts with key industry distributors as well as licensing partners.
Nielander led the launch of Quicksilver Scientific’s Keto Before 6, a new and groundbreaking wellness product formulated for consumers who have been interested in the popular Keto Diet but are concerned about the challenges of fasting. The launch included a coordinated, multi-pronged launch to both the consumer and practitioner markets. In the first month, the campaign generated more sales for Quicksilver Scientific than any product launch in the history of the company. During her tenure, Quicksilver Scientific’s The One Mitochondrial Optimizer and Quicksilver’s Liposomal Glutathione Complex were named as finalists for Botanical Product of the Year in the 2019 NutraIngredients Awards, presented by NutraIngredients.com, a leading news source for the functional food & beverage and dietary supplement industries. Quicksilver Scientific®, a finalist in the Botanicals category, was the only company to secure two finalist spots in a single category.
For more than two decades, Nielander has been at the helm of large organizations and small companies, helping to innovate their sales and marketing strategies and generate double-digit growth. She has delivered consistently high ROAS for marketing campaigns, as she works tirelessly to find out what customers in both the B2B and B2C channels require from a brand. Nielander uses a multi-faceted approach to sales and marketing strategies, working not only digital platforms but also on direct communications. Throughout her career, she has identified cost reduction strategies, ensuring the best possible revenue outcomes, no matter the economy.
Additionally, Nielander devotes a significant amount of time to her community. She has served as PTO President of Rocky Mountain Academy of Evergreen, PTO President of Evergreen High School, Vice President of the Foothills Chapter of National Charity League, Vice President of the Evergreen High School Education Foundation, President of the Evergreen High School Volleyball Boosters. Currently, through her woman-owned and operated small business Athletic Team Spirit, she donates 10% of all sales to non-profit organizations back to the organizations who purchase from Athletic Team Spirit. These include local high school sports teams and community organizations. She also has purchased the ingredients and cooked meals a number of times a year for a charitable organization based in Idaho Springs called Loaves & Fishes.
Nielander will be honored along with the other C-Suite winners at a celebratory awards dinner on Wed., Sept. 11, at the Westin Denver Downtown and profiled in a special section in DBJ’s Sept. 20 edition.
For more information or to schedule an interview, please contact Shawna McGregor at 917-971-7852 or [email protected].
Quicksilver Scientific®: Powering Natural Health
Quicksilver Scientific, Inc. is a leading manufacturer of advanced nutritional systems with a focus on detoxification. Our advanced liposomal supplements are highly absorbable and support the body in the elimination of ubiquitous toxins, enabling you to achieve your genetic potential. At Quicksilver Scientific, we are passionate about health and well-being and are committed to improving the lives of everyone we touch. Located in Louisville, Colo., Quicksilver Scientific, Inc. is #652 on the 2019 Inc. 5000, ranking #3 among Boulder metro companies. For more information, visit www.quicksilverscientific.com. Learn more about our science on YouTube. Continue the conversation on Facebook, Instagram, Twitter, LinkedIn and Pinterest. Shop our products at https://www.quicksilverscientific.com/all-products.